When it comes to finances, it’s no surprise that many small businesses are lacking in knowledge and confidence to make the right decisions. This proves true even for those businesses who, on paper at least, you might assume would have more in-depth knowledge of...
Earlier this year, MyCustomer carried out some unique research into the challenges facing those in customer-facing job roles. Honing in on audience members in the financial services sector, we found one particular challenge coming to the fore: social media. More...
We’ve got a mix of knowledge when it comes to social media at Sift – some roles use it daily to promote content or events, others advise clients on best practice; but one area that seemed to be a bit fuzzy for a lot of our teams is paid social; whether it...
We recently published a report based on a survey given to our HRZone audience where we sought to find out what organisations think when it comes to employee benefits.Over six out of 10 (63%) respondents said they wanted more insight into the employee benefits market,...
In conjunction with our publication, MyCustomer, we recently carried out research into the issues confronting people in customer-facing job roles, resulting in some valuable insight and a wealth of firsthand feedback. In this post we hone in on some of the...
“Now that I can finally understand you, I'm less impressed with what you have to say."- Don Draper, Mad MenWe hope you don’t feel like uttering Don’s infamous line after a meeting with your digital publisher, but we know sometimes there can...
