We are all aware of the best practices that we “should” be applying to our digital marketing efforts. However many marketers find that implementing best practice often gets lost at the bottom of the laundry pile amongst the daily pressures of KPIs and...
Earlier this week we welcomed a number of clients to the Sift Media offices for our first ever Digital Marketing 101 Workshop. As lots of our advertisers continue to plan for the year ahead it seemed a good time to share the expertise of our staff and help clients to...
This Thursday (6 February 2014), we’re hosting our first Digital Marketing 101 Workshop for a small number of our clients here at Sift Towers. We’ll be sharing our digital expertise to help our clients get the most from their digital marketing activity....
If you haven’t got a responsive website, m. site or app, you need to be working on one. Keep these best practice tips for mobile navigation in mind during design and you’re users will love you for it. Why do I need a mobile site?Today, we work and...
What is ‘Co-Creation’?Taken from the word ‘collaboration’, co-creation means working together in a creative manner, also known as ‘collaborative creation’. As a process, brands partner with key influencers, whether that be bloggers,...
Having been at Sift Media just over four months, I have settled in as a member of the day to day rat race of working full time and have yet to look back. Before starting the most experience I’d had of marketing, or business for that matter, was some...
