Home » Blog

View our latest blogs

We are here to support your business

We are here to support your business

The outbreak of COVID-19 is bringing challenges to businesses of all shapes and sizes across all markets. With over 20 years in digital publishing, everyone here at Sift Media wants to assure you that we have the infrastructure and processes in place to help support...

Sift charity 5 a side football – 2019 tournament

Sift charity 5 a side football – 2019 tournament

Now in it's fourth year, Sift's ever popular charity 5 a side football is back, and this year we are expanding to accommodate 20 teams. The tournament will take place at South Bristol Sports Centre on Friday 15th November 2019. Kick off is at 1.00pm so we ask that...

Why you should include video in your marketing strategy

Why you should include video in your marketing strategy

Video marketing is quickly becoming an essential part of any brand’s marketing strategy due to its rapid rise as consumers’ favourite medium. In fact, according to Cisco – video will make up almost 80% of all internet content by 2020. Why video? Among all content...

Style: where the rules run out

Style: where the rules run out

Spelling and grammar have rules, rights and wrongs. Style is what lies beyond, in the haze. Is it ever acceptable to start a sentence with ‘and’ or ‘but’? Is that brand new buzz-phrase one word, two words or hyphenated? Should you put a full stop at the end of a...

Hot topics & audience research: How to make a MyCustomer hit

Hot topics & audience research: How to make a MyCustomer hit

Customer journey mapping is an exercise that continues to be popular in the customer experience community, and a topic we have covered frequently on the MyCustomer website over the years. Despite a wealth of articles on the subject, however, we felt there was a...