Insight Exchange service

Effective marketing in the digital age is complex and demanding. That’s why AccountingWEB offers a monthly subscription service, Insight Exchange. This package puts you on the inside track to reach your target audience with:

  • An online content delivery platform for your brand and message.
  • Practical, tailored guidance on what your target buyers are talking about.
  • Exclusive data-driven audience and market insight reports.
Connect with our audience of over 500,000 accounting professionals.

The Insight Exchange service includes 3 key elements:


Content platform

Publish unlimited content to our audience and put your message at the heart of the AccountingWEB community. As a managed service, we’ll help you deliver your critical brand and product messages.


Audience Insight report

Receive a monthly audience insight report based on data we collect from our members [your customers]. These reports track their current interests and challenges so you can make informed decisions on your marketing messaging and approach.


Market Insight report

Receive a quarterly market insight report summarising topical changes in key market sectors, taking into consideration member feedback and other information sources so you can assess the implications and opportunities for your brand and marketing activity.

Put your brand at the heart of the accounting profession

Discovery of your brand and content is made possible through prominent promotion on the AccountingWEB homepage, navigation bar and in-article ad placements.

Learn more about Insight Exchange

Get more information about the Insights Exchange service with our media pack

We will never share your personal details.