3 Productivity Hacks for Marketers

3 Productivity Hacks for Marketers

It is my unashamedly biased opinion that marketers are involved in the largest number and widest variety of projects of all business functions. The nature of many roles within the marketing team can mean they touch almost all departments including sales, finance,...

How to use audience insights to influence your content marketing

Content marketing still maintains its position as one of the best ways for brands to reach and engage their audience, with conversion rates six times higher (2.9%) for companies and brands using content marketing compared to those that don’t (0.5%).However, 60% of B2B...