Since the first video was uploaded to YouTube in 2005 (yes, unbelievably YouTube is barely 10 years old!) we have now come to a point where over 300 hours of video are uploaded every minute and almost 5 billion videos are watched every day! Regardless of whether your...
There are many talented people out there and we want to bring them, their work and skills into the spotlight! These interviews showcase other projects going on in the digital space and also offer some tips which fellow professionals may find useful.1. What is your...
When it comes to finances, it’s no surprise that many small businesses are lacking in knowledge and confidence to make the right decisions. This proves true even for those businesses who, on paper at least, you might assume would have more in-depth knowledge of...
Earlier this year, MyCustomer carried out some unique research into the challenges facing those in customer-facing job roles. Honing in on audience members in the financial services sector, we found one particular challenge coming to the fore: social media. More...
We’ve got a mix of knowledge when it comes to social media at Sift – some roles use it daily to promote content or events, others advise clients on best practice; but one area that seemed to be a bit fuzzy for a lot of our teams is paid social; whether it...